MailerLite
MailerLite is an email marketing platform for newsletters, signup forms, landing pages, automation workflows, audience segmentation, websites, and campaign reporting. For nonprofits, it can be a practical option when the team wants a simpler email tool rather than a large marketing automation system.
- Type
- Software
- Monthly cost, 2,500 contacts
- $23.10Comfort, billed monthly, after 30% nonprofit discount ($33 list)
- Nonprofit terms
- Not required for general use
- Last reviewed
- July 15, 2026
What is MailerLite?
MailerLite can be a strong fit for nonprofits that need a simple, approachable email marketing platform for newsletters, signup forms, landing pages, basic automation, and campaign reporting. Use this page to decide whether MailerLite is enough for your communication workflow, what pricing and limits to verify, and when your organization may need a more advanced CRM-connected system.
Best For
Best for small nonprofits, volunteer-led teams, and growing organizations that need clean newsletter tools, simple automations, signup forms, landing pages, and approachable campaign reporting. It fits teams that value ease of use and lower operational complexity.
Where it stands out
MailerLite offers the largest nonprofit discount in this comparison, 30% off paid plans, and doesn't count unsubscribed contacts.
Good fit if: You send newsletters and appeals and want an easy editor at a low price.
Watch for: The 30% discount can't be combined with the annual saving; transactional email needs its sister product, MailerSend.
Monthly cost, 2,500 contacts: $23.10 (Comfort, billed monthly, after 30% nonprofit discount ($33 list))
Key Features
- Create newsletters, fundraising updates, event announcements, volunteer messages, and recurring supporter communications
- Build signup forms, embedded forms, pop-ups, and landing pages to grow email lists from your website and campaigns
- Use simple automation workflows for welcome emails, onboarding, reminders, donor follow-up, and re-engagement messages
- Organize audiences with groups, segments, custom fields, imports, unsubscribe tools, and consent-aware list management
- Track campaign performance with reporting for opens, clicks, subscriber activity, and basic engagement trends
How It Fits
- Learning curve
- MailerLite is generally approachable for simple newsletters, forms, landing pages, and basic automations, making it easier for small teams or volunteers to manage.
- Setup timeShort to moderate
- Basic setup can be quick, but reliable use still needs sender authentication, signup forms, audience fields, segments, templates, consent settings, and integration testing.
- Organization sizeSmall nonprofits and lean teams
- A strong fit for organizations that want straightforward email marketing without the cost or complexity of a larger CRM-connected marketing platform.
- Technical skillLow
- Most campaign work can be handled by non-technical staff, though someone should understand contact imports, tags, forms, unsubscribe handling, and basic deliverability.
Before You Sign Up
Cost and access
This listing does not confirm a current MailerLite nonprofit discount. MailerLite’s general site, pricing page, and email marketing feature page were reachable during review, but a nonprofit-specific URL returned 404. Confirm any nonprofit terms, discounts, or eligibility directly with MailerLite before subscribing.
Eligibility and availability
General MailerLite use does not usually require nonprofit status, but pricing, plan access, account approval, sending rules, and feature limits may vary. Confirm whether MailerLite fits your consent process, donor data workflow, website forms, integrations, and country-specific email compliance needs.
Check before you apply
- Whether current subscriber limits, email send limits, plan tiers, and support options fit your budget
- Whether your nonprofit needs a simple newsletter platform or deeper CRM-connected donor communication workflows
- How contacts will sync from donation forms, event registrations, volunteer tools, website forms, and spreadsheets
- Whether your staff can maintain tags, groups, consent records, unsubscribe handling, templates, and sender authentication
- Whether required automations, landing pages, websites, integrations, and reporting are available in the plan you choose